Marketing Basics · seed 1 · A4, ink-friendly. The answer key prints on its own page for grown-ups.

Getting the Word Out

Life Skills · Entrepreneurship · ages 7-9
Name ______________________   Date ____________
  1. Which of these is NOT a way to tell people about something you're selling?

    • Putting up a poster
    • Hiding it in a closet
    • Telling your friends
  2. What is the main job of a poster for a bake sale?

    • To tell people about the bake sale so they come
    • To show how the cookies are baked
    • To keep the cookies fresh
  3. A catchy name can help more people remember your bake sale.

    Circle one:   True   False

  4. Which poster would grab people's attention best for a car wash?

    • Bright colors, a big picture of a car, and large letters
    • Plain paper with small gray writing
    • A poster with no words or pictures
  5. Mia is planning a lemonade stand. Which is the best way to tell many people fast?

    • Only whispering to one friend
    • Waiting for people to guess it's happening
    • Making a bright poster and telling her neighbors
  6. Jenna makes a poster, asks her mom to post online, and tells three of her friends about her bake sale. How many different ways is Jenna using to spread the word?

    Answer: ______________

  7. Alex only tells one friend about his car wash and makes no poster. Almost nobody shows up. What went wrong?

    • His car wash prices were too high
    • He didn't have enough soap
    • He used too few ways to let people know about it
  8. Ben's dog-walking poster just says 'Dog Walking' in tiny black letters with no picture. Mia's poster has a big colorful dog and says 'Wag & Walk' in bold letters. Whose poster will probably grab more customers?

    • Ben's, because it has fewer words
    • Mia's, because it's bright, has a picture, and a catchy name
    • Both the same, since they say the same thing
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Answer key

For grown-ups. Fold this page away before handing over the rest.

Getting the Word Out W1-mt_M2Gou3O6qT-s1

  1. Hiding it in a closet · Hiding what you're selling means nobody finds out about it, so nobody comes.
  2. To tell people about the bake sale so they come · A poster's job is to let people know about the sale so they show up.
  3. True · A name that sticks in someone's head reminds them to come.
  4. Bright colors, a big picture of a car, and large letters · Bright colors and big, clear pictures and words catch people's eyes fastest.
  5. Making a bright poster and telling her neighbors · Using more than one way, like a poster and telling neighbors, reaches more people.
  6. 3 · Poster, online post, and telling friends are three different ways, even though she told three separate friends.
  7. He used too few ways to let people know about it · One friend can't spread the word to a whole neighborhood. More ways, like a poster or flyers, reach more people.
  8. Mia's, because it's bright, has a picture, and a catchy name · A bright, catchy poster with a picture stands out and is easier to remember than plain small text.
Worksheet · LightMySky