Who Is a Customer? · seed 1 · A4, ink-friendly. The answer key prints on its own page for grown-ups.

Who Is a Customer?

Life Skills · Entrepreneurship · ages 5-7
Name ______________________   Date ____________

  1. Tam sells hats. Jill buys one of Tam's hats. What is Jill to Tam?

    • Jill is Tam's helper
    • Jill is Tam's customer
    • Jill is Tam's teacher

  2. What is a customer?

    • A person who buys what you make
    • A person who only watches you work
    • A person who never buys anything

  3. A customer is someone who buys what you make or do.

    Circle one:   True   False

  4. Mia's lemonade costs much more than the stand next door. Both look the same. What might customers do?

    • Buy cheaper instead
    • Always pick Mia's stand
    • Stop wanting lemonade forever

  5. Which of these might make a customer want to buy your cookie?

    • It is hidden in a box no one can see
    • It costs more than every other cookie
    • It tastes good and costs a fair price

  6. Customers only care about price. They never care how it looks or tastes.

    Circle one:   True   False

  7. At the fair, Amy's lemonade tastes great and costs a fair price. Ravi's lemonade tastes weak and costs more. Who will most customers pick?

    • Neither, because price does not matter
    • Ravi, because his costs more
    • Amy, because hers is better and fairly priced

  8. Sam only makes red hats because he loves red. Customers keep asking for blue hats, but Sam ignores them. What is Sam's mistake?

    • Sam is charging too much money
    • Sam is not thinking about what customers want
    • Sam is making too many hats
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Answer key

For grown-ups. Fold this page away before handing over the rest.

Who Is a Customer? W1-mt_vpMDMbx4pc-s1

  1. Jill is Tam's customer · Jill bought Tam's hat, so Jill is Tam's customer.
  2. A person who buys what you make · A customer buys what you make or do.
  3. True · That's exactly what a customer is.
  4. Buy cheaper instead · Customers think about price. A high price with nothing extra can send them elsewhere.
  5. It tastes good and costs a fair price · Customers look for good quality and a fair price.
  6. False · Customers think about quality, looks, and price. Not just one thing.
  7. Amy, because hers is better and fairly priced · Customers pick what tastes good and costs a fair price. Amy thought about what customers want.
  8. Sam is not thinking about what customers want · Businesses serve people. Sam should think about what customers want, not just what he likes.
Worksheet · LightMySky